Comparison
Wheelhouse vs PriceLabs: pricing you can explain to your owners
Wheelhouse is built for teams pricing 10 to 10,000 listings for owners. You choose how every price gets set (all our data, your own rules or a mix), and you can show an owner why. On the free plan, you can put our recommendations for your own listings next to what PriceLabs sets today, before you pay anything.
Unlimited pricing strategies, and a preset to start from
Yes, Wheelhouse has preset risk tolerances, and they're fast: turn on data-driven pricing in one click, pick one and you can price a listing in seconds. That's where it starts.
From there, you decide how much of each price is yours
You can stay fully data-driven, go fully rule-based or mix the two, and you can run as many strategies as your portfolio needs. For example, your beach condos can run on our data while the owner with opinions about every weekend rate gets a fully rule-based strategy. Your rules can use Base Price, seasonality, day of week, last minute, far future, demand sensitivity, gaps, minimum and maximum prices, minimum stays, long-term discounts, check-in and check-out days, and occupancy and revenue pacing. Bulk edits and copied settings carry a strategy across 2 to 1,000+ listings.
The engine underneath is published
We publish how our recommendations are built, test results included. In the Pricing Engine 9.0 A/B test, listings on 9.0 earned 7.11% more revenue than listings on our older model, across 1,000+ live listings in 20+ markets.
What you can show an owner
Price homes for owners and you'll need to say why a rate is what it is, what the home was compared with and how it did. Wheelhouse has a place for each answer.
Why the rate is what it is
Your Strategy, in Context shows each price next to your comp set, local demand spikes and last year's price. Notes keep your reasoning, and the changelog lists every change made by the system, by you or by a teammate. You can export images and data tables for whoever is asking.
What the home was compared with
A Dynamic Set is a group of listings you pick, from one market or several, and it takes less than two minutes to build. When an owner asks who you're comparing their home to, you show them the same set that informs your pricing.
One Dynamic Set
The listings you picked, from one market or several
- Informs your pricing strategy
- Benchmarks your performance
- Goes into the owner's report
How the home did
The Report Builder gives you drag-and-drop layouts and ready templates, including Portfolio vs. Market and Portfolio vs. Comp Set. Send a PDF or an interactive snapshot, and talk it through with in-app comments. Reports and analytics are free.
Wheelhouse vs PriceLabs, side by side
PriceLabs sells pricing and market data as separate products.
Pricing your listings
| Feature | Wheelhouse | PriceLabs |
|---|---|---|
| How you set prices | Unlimited strategies: data-driven, rule-based or a mix of both | 30+ customizations at account, group, sub-group and listing level |
| Trying it | Free plan with every paid feature except automated pricing. No card. | 30-day free trial of Dynamic Pricing. No card. |
| Flat price per listing | $19.99 a month; $16.99 at 10 to 49 listings; 50+ quoted by sales | $19.99 a month for the first listing, then in tiers down to $5.00 after the 250th |
| Percentage plan | Pro Flex: 1% of revenue, $2.99 minimum monthly fee. Billed at reservation, and cancellations are refunded. | 1% of booking revenue, with no per-listing fees |
| Integrations | 40+ PMS and channel integrations | 160+ PMS and channel managers |
| Someone to run it for you | Our managed revenue service | No managed service listed |
Market data, owner reports and your own tools
| Feature | Wheelhouse | PriceLabs |
|---|---|---|
| Comp sets | Dynamic Sets, $12.99 per set per month, 1 to 1,000+ listings | In Market Dashboards, with 40+ filters. Dashboards start at $9.99 per month. |
| Portfolio analytics | Free | Portfolio Analytics, free with Dynamic Pricing listings on supported platforms and PMSs |
| Owner reports | Report Builder with templates, PDF export, snapshots and comments | Owner Analytics, a beta for users with more than 10 imported listings, with AI-written notes you can edit. No price listed. |
| API | RM API, with 1:1 parity with the app. Currently free with a paid account. | Customer API, $1 per listing per month |
| AI assistants | MCP server, in free beta, with sign-in instead of a pasted key | MCP connector for Claude and Grok, plus custom clients; no price listed |
| Getting set up | Imports tags, minimum prices and minimum stays from PriceLabs, and helps you rebuild the rest. Full onboarding at 50+ listings. | Migration support in its enterprise offer |
Prices as of November 2026. US list prices, before tax.
What it costs at 10, 25 and 49 listings
Yearly cost, flat plans
| Listings | Wheelhouse Pro Flat | PriceLabs Dynamic Pricing |
|---|---|---|
| 10 listings | $2,038.80 | $1,738.80 |
| 25 listings | $5,097.00 | $3,597.00 |
| 49 listings | $9,990.12 | $5,610.12 |
List prices, before tax. Dynamic Sets and the PriceLabs Customer API are extra.
You can choose a plan for each listing. Against the $16.99 rate, Pro Flex costs less on any listing earning under $1,699 a month, so seasonal or lower-revenue homes can pay 1% while your top earners stay flat.
See it on your own listings first
Your prices stay where they are until you turn on automated pricing.
- Sign up without a card and link your listings. Every listing starts on the free plan.
- Compare our recommendations with what PriceLabs sets today, date by date.
- Set up your strategies in Wheelhouse. We can import your tags, minimum prices and minimum stays from PriceLabs and help you rebuild the rest of your settings.
- Turn on automated pricing listing by listing, and stop PriceLabs syncing each one as you go, so only one tool sets its price.
Wheelhouse vs PriceLabs FAQ
Is Wheelhouse only for beginners?
No. We build it for revenue managers with 10 to 10,000 listings, and you can also run a single listing on it.
Does Wheelhouse work with my PMS?
Start with our integrations page. Not all of our integrations are on it, so if yours isn't listed, ask us.
How much does PriceLabs cost per listing?
PriceLabs lists $19.99 a month for the first US listing, then lower tiers: about $14.49 a listing on average at 10 listings and $11.99 at 25.
Can Wheelhouse run my pricing for me?
Yes. With our managed revenue service, you hire a Wheelhouse revenue manager who runs your portfolio for you. It costs 1.25%.
See your own listings in Wheelhouse
Start free, or book a demo and walk through your portfolio with us.