Top Property Managers on the Michigan Coast
Wheelhouse's analysis of top short-term and vacation rental operators on the Michigan Coast, USA powered by Navigator.
November 14, 2024
Introduction
If you’re a homeowner on the Michigan Coast looking to maximize revenue from your vacation rental property, finding the right property management company is essential. With the region's stunning lakefront views, thriving seasonal tourism, and growing demand for short-term rentals, expert property management services can help ensure higher occupancy rates, seamless operations, and increased revenue potential. Here’s a look at some of the top property management companies on the Michigan Coast, each offering specialized services to help you make the most of your investment.
The Michigan Coast STR Landscape
The short-term rental market along the Michigan coast has seen significant growth in recent years, driven by:
- Scenic freshwater beaches along Lake Michigan, drawing millions of visitors each year
- Charming beach towns like Traverse City, Grand Haven, and Saugatuck, known for their unique local culture and hospitality
- Thriving outdoor recreation, including boating, fishing, hiking, and winter sports that attract travelers in every season
- Popular seasonal events like the National Cherry Festival, Holland Tulip Time, and Coast Guard Festival
- A strong Midwest vacationer base, with families and couples seeking relaxing lakefront getaways year-round
This flourishing market presents excellent opportunities for property owners and managers. However, success in this competitive landscape requires expert management, dedicated service, and strategic support to maximize rental potential.
Top Property Managers on the Michigan Coast
The Michigan Coast is a sought-after destination, offering stunning lakeside views, charming beach towns, and a thriving short-term rental market. With a mix of summer vacationers and year-round visitors, choosing the right property management company can make a significant impact on rental success.
Here’s a closer look at the top property managers on the Michigan Coast, emphasizing their expertise in revenue management, housekeeping services, and homeowner communication.

Enjoy Unique Stays
Exclusive Michigan Retreats
Managing 118 properties, Enjoy Unique Stays specializes in curating distinctive rental experiences along the Michigan Coast. Their revenue management utilizes advanced data analytics to optimize pricing, ensuring homeowners maximize occupancy and returns. Housekeeping services follow a strict quality control process, keeping properties spotless and well-maintained. Homeowners benefit from personalized communication, with regular performance reports and a high-touch service model that fosters long-term partnerships.

Jaqua Realtors
Premier Lake Michigan Property Management
With 112 properties under management, Jaqua Realtors excels at providing full-service vacation rental management. Their dynamic revenue strategies adjust pricing based on seasonal trends and demand fluctuations. Housekeeping services adhere to hotel-level cleanliness standards, ensuring each rental remains in pristine condition. Homeowners receive regular insights on rental performance, proactive maintenance updates, and access to an experienced property management team that prioritizes homeowner retention.

Bella Vita Vacation Rentals
Luxury Coastal Getaways
Managing 43 properties, Bella Vita Vacation Rentals focuses on high-end rental properties with a boutique management approach. Their revenue management strategies emphasize premium pricing models, maximizing homeowner earnings without sacrificing guest experience. Housekeeping is a top priority, featuring detailed inspections and deep cleans between every stay. Homeowners benefit from one-on-one consultations, regular performance reporting, and tailored marketing efforts to keep properties booked year-round.
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Big Blue Rentals
Michigan’s Vacation Rental Experts
Big Blue Rentals oversees 44 properties, offering a hands-on approach to property management. Their revenue management strategies leverage market trends to maintain competitive rates, ensuring high occupancy throughout the year. Housekeeping services are rigorous, with a commitment to spotless interiors and well-maintained exteriors. Homeowners receive transparent reporting, proactive property updates, and access to a dedicated team that prioritizes communication and guest satisfaction.

Mill Pond Realty
Personalized Property Management in Michigan
With 80 properties, Mill Pond Realty offers a customized management experience. Their revenue optimization techniques include seasonal pricing adjustments and targeted marketing to attract the right guests. Housekeeping services meet high hospitality standards, ensuring a flawless guest experience. Homeowners enjoy detailed financial reporting, direct communication with management, and a strategic approach that fosters high retention rates.

Beachwalk Vacation Rentals
Effortless Vacation Rental Success
Managing 136 properties, Beachwalk Vacation Rentals is known for its efficient and results-driven management strategies. Their revenue management approach includes dynamic pricing adjustments based on real-time data. Housekeeping is exceptional, with consistent deep cleaning protocols and routine maintenance checks. Homeowners receive regular updates, revenue projections, and a seamless experience that helps maintain long-term property value and performance.

Bluefish Vacation Rentals
Exclusive Michigan Coast Stays
Bluefish Vacation Rentals manages 112 properties, offering a high-end management experience. Their revenue management strategies focus on market trends and property-specific factors to set optimal rates. Housekeeping services include professional deep cleans and routine inspections, ensuring every home meets top-tier hospitality standards. Homeowners benefit from an experienced team that provides clear communication, detailed reports, and a strong commitment to maximizing rental success.

Shores Vacation Rentals
Unmatched Rental Management for Homeowners
Shores Vacation Rentals manages 70 properties, offering an all-inclusive management solution. Their revenue management strategy combines competitive pricing tools with demand forecasting to ensure maximum profitability. Housekeeping services are top-notch, with attention to detail that enhances guest experience. Homeowners benefit from a dedicated management team that provides consistent communication, performance insights, and a commitment to long-term property success.

Book N' Gather
Exclusive Coastal Retreats
With a curated collection of 16 unique properties, Book N' Gather specializes in providing memorable stays for travelers seeking comfort and character. Their revenue management strategy leverages data-driven insights to optimize pricing and maximize occupancy for homeowners. A dedicated housekeeping team upholds the highest cleanliness standards, ensuring every property is impeccably maintained. Homeowners receive personalized support, regular performance updates, and a service model designed to foster long-term success.
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North Star Properties
Luxury & Coastal Property Specialists
Managing 25 properties, North Star Properties specializes in high-end vacation rentals. Their revenue management techniques include personalized pricing strategies that maximize homeowner earnings. Housekeeping is meticulous, with dedicated teams ensuring each rental meets luxury standards. Homeowners receive in-depth performance analytics, direct support from property specialists, and a focus on high homeowner retention through exceptional service.

Third Coast Vacations
Exceptional Lake Michigan Stays
Third Coast Vacations manages 71 properties, offering tailored property management solutions along the Michigan Coast. Their revenue management approach incorporates real-time market analytics and strategic pricing adjustments to optimize income for homeowners. Housekeeping services maintain the highest standards, ensuring homes are pristine and guest-ready for every stay. Homeowners receive detailed performance updates, ongoing communication, and access to a dedicated team committed to long-term rental success.
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Whether you own a charming beach cottage, a cozy woodland cabin, or a luxury lakeside retreat, the right property management company can elevate your vacation rental’s success. The top companies along the Michigan Coast offer expert revenue management, data-driven pricing, professional housekeeping, and seamless homeowner communication. With their support, your property attracts quality guests, maximizes earnings, and maintains its value—ensuring a stress-free and profitable rental experience.
Contributors

Amelia Melching
Community
Amelia drives all things Community at Wheelhouse with years of experience in the short-term and vacation rental industry. She helps operators and owners optimize their dynamic pricing strategies, drawing on her expertise in revenue management to maximize revenue.

Andrew Kitchell
CEO & Founder
Andrew Kitchell is CEO and Founder at Wheelhouse, a revenue management platform that serves the leading professional operators in the vacation rental, short-term, corporate rental & boutique hotel space.
Amelia Melching
Community
Amelia drives all things Community at Wheelhouse with years of experience in the short-term and vacation rental industry. She helps operators and owners optimize their dynamic pricing strategies, drawing on her expertise in revenue management to maximize revenue.
View profile →Andrew Kitchell
CEO & Founder
Andrew Kitchell is CEO and Founder at Wheelhouse, a revenue management platform that serves the leading professional operators in the vacation rental, short-term, corporate rental & boutique hotel space.
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